The Dubai International Advertising Festival this year offers an amazing learning programme that provides the MENA region with world-class speakers, the latest global industry thinking and local insights.

On Sunday 14 March, the Festival’s programme kicks off with an exclusive screening of Art & Copy. This fascinating documentary from Doug Pray takes viewers into the minds of some of the creatives behind such celebrated ad campaigns as ‘Just Do It’, ‘I Love NY’, ‘Where's the Beef?’, ‘Got Milk’ and ‘Think Different’.

Over the two days in March that follow, 16 seminars will offer inspiration in the company of international creatives and clients at the top of their game. Alongside the seminars, four workshop sessions provide delegates with the opportunity to enjoy a more in-depth and hands-on learning experience in small and more collaborative groups.

What’s more, delegates at Dubai Lynx 2010 have the chance to be motivated by some of the most creative advertising from across the globe at an exhibition of winning pieces from Cannes Lions 2009, Eurobest 2009 and the Dubai Lynx Shortlist.

Hear inspirational seminars from international names, including: