
Monday 15 March

08:30 - 18:00
TV/Cinema, TV/Cinema Craft and Integrated Entries Screenings

08:30 - 18:00
Print, Print Craft, Outdoor, Media and Direct & Sales Promotion Shortlist Exhibitions

09:30 - 10:15
We Live A Digital Life: Are We Prepared?
Friedrich von Zitzewitz, Chief Creative Officer, Plan.Net Group

10:30 - 11:15
The IAA Presents
Blame it on the Client, Agency or the Consumer?
Mazen Hayek, Group Director of Marketing, PR & Commercial, MBC Group

10:30 - 12:30
"Send lawyers, guns and money!..."
The Legal Stuff For The Advertising Industry In MENA
Mark Hill, Managing Partner, therightslawyers

11:30 - 12:15
Using Data-Driven Insights To Connect In 6.5 Seconds
Mark Fiddes, Executive Creative Director, Draftfcb London

12:30 - 13:15
Humankind
Mark Tutssel, Chief Creative Officer, Leo Burnett Worldwide

14:00 - 14:45
Digital Revolutions
Mark Finney, Head of Client Sales, The Guardian

15:00 - 15:45
Seminar To Be Confirmed

15:00 - 17:00
RED 1,2,3
Acen Razvi, Senior Editor, Alchemy Films

16:00 - 16:45
2010: A Web Odyssey
Liberation Technology For A New Decade
Brian Elliott, CEO, Founder, Amsterdam Worldwide

17:00 - 17:45
Participating With Shoppers
Simon Hathaway, CEO, Saatchi & Saatchi X EMEA

18:00 - 20:00
Guardian News and Media Networking Reception
The Palladium, Dubai Media City
Tuesday 16 March

08:30 - 18:00
TV/Cinema and TV/Cinema Craft Shortlist Screening

08:30 - 18:00
Print, Print Craft, Outdoor, Media and Direct & Sales Promotion Shortlist Exhibitions

09:30 - 10:15
Digital Thinking
Amir Kassaei, Chief Creative Officer, DDB Group Germany

10:30 - 11:15
Blur
Barry Cupples, CEO, Omnicom Media Group Asia Pacific

10:30 - 12:30
Titanium And Integrated: We Have All Seen It But How Do We Do It?
Paul Kemp-Robertson , Editorial Director, Co-founder, Contagious

11:30 - 12:15
How Much Has Change Changed?
David Nobay, Creative Chairman, Droga5 Australia

12:30 - 13:15
The Lynx Debate

14:00 - 14:45
How To Create Contagious Online Video Campaigns
Jimmy Maymann, Chairman, Co-founder, GoViral

15:00 - 15:45
Contagious & Publicis Worldwide Present … Change the Conversation!
Carter Murray, Chief Marketing Officer, Worldwide Account Director Nestlé, Publicis Worldwide

15:00 - 17:00
Best Of Digital Across Cultures
Elliott Polak, Founder, CEO, Textappeal

16:00 - 16:45
The Art Of The Idea
John Hunt, Worldwide Creative Director, TBWA\ Worldwide

17:00 - 17:45
Award-Winning Work: How It's Changing And How It's Not
Chuck Porter, Co-Chairman, Crispin Porter + Bogusky

19:30 - 00:00
Dubai Creative Club Party
MediaOne Hotel

