2009 Winners & Shortlists - TV/Cinema
Short List
HIPPO
THE COCA-COLA COMPANY
COKE ZERO
FORTUNE PROMOSEVEN Cairo, EGYPT
| Client | THE COCA-COLA COMPANY |
| Product | COKE ZERO |
| Entrant | FORTUNE PROMOSEVEN Cairo, EGYPT |
| Type of Entry: | TV/Cinema |
| Category: | Drinks |
| Title: | HIPPO |
| Product/Service: | COKE ZERO |
| Entrant Company: | FORTUNE PROMOSEVEN Cairo, EGYPT |
| Advertising Agency: | FORTUNE PROMOSEVEN Cairo, EGYPT |
| Production Company: | BROADCAST Cairo, EGYPT |
| Creative Director: | Ali Ali |
| Copywriter: | Mariam Abououf |
| Agency Producer: | Heba Radwan |
| Director: | Mariam Abououf |
| Editor: | Ahmed Hafez |
| Art Director: | Ali Ali/George Azmi |
| Lighting: | Eric Sohlstrom |
| Brief Explanation: |
| By managing to get the same Coke taste with zero sugar, Coke Zero just made the impossible possible. In doing so, they inspired all kinds of people to try things that were, otherwise, impossible. leaving very unfortunate results. |
