2009 Winners & Shortlists - TV/Cinema

Short List
<<< | >>>
THE SHOWER
SOTUCHOC
CHOCOLATE
JWT TUNISIA Tunis , TUNISIA

ClientSOTUCHOC
ProductCHOCOLATE
EntrantJWT TUNISIA Tunis , TUNISIA
Type of Entry:TV/Cinema
Category:Foods
Title:THE SHOWER
Product/Service:CHOCOLATE
Entrant Company:JWT TUNISIA Tunis, TUNISIA
Advertising Agency:JWT TUNISIA Tunis, TUNISIA
Production Company:PROPAGANDA Tunis, TUNISIA
Executive Creative Director:Georges Yammine
Copywriter:Sami Messaoud
Agency Producer:Yosr Hmam
Account Supervisor:Hazem Kaddour
Art Director:Salih Baccouche/Kadar Nefla
Brief Explanation:
For Club, a local chocolate brand, we did a campaign playing on the double meaning of "7ell Club" which means open a Club = open the product + open a club = create a club or start a trend. The first 2 weeks after the launch of the campaign, our website where we invited people to create Clubs and do comments on other Clubs, was the 2Nd most visited website in Tunisia.
Co-sponsors Choueiri Group Motivate Publishing
In association with IAA
Supported by Dubai Media City
Sponsors Digital Media Services