2012 Winners & Shortlists - Film
| Title | Client | Product/Service | Advertising Agency | Country | Production Company | Country | Award |
|---|---|---|---|---|---|---|---|
|
* denotes Entrant Company
A01 Foods
|
|||||||
| BUS EDITA CONFECTIONERY INDUSTRIES / MIMIX CANDY |
FP7/EGY Giza* | EGYPT | PRODUCERS Giza | EGYPT |
Bronze
|
||
| HAMMER EDITA CONFECTIONERY INDUSTRIES / MIMIX CANDY |
FP7/EGY Giza* | EGYPT | PRODUCERS Giza | EGYPT |
Bronze
|
||
| NINJA HELMET EDITA FOOD INDUSTRIES - MOLTO / CHEESE CROISSANT |
FP7/EGY Giza* | EGYPT | AND CUT Cairo | EGYPT | Short List |
||
| CAMEL EDITA FOOD INDUSTRIES - MOLTO / CHEESE CROISSANT |
FP7/EGY Giza* | EGYPT | AND CUT Cairo | EGYPT |
Bronze
|
||
| TOWER EDITA FOOD INDUSTRIES - MOLTO / CHEESE CROISSANT |
FP7/EGY Giza* | EGYPT | AND CUT Cairo | EGYPT | Short List |
||
| CARTOON EGYPT FOODS / CONO |
LEO BURNETT CAIRO* | EGYPT | LIGHTHOUSE FILMS Cairo | EGYPT | Short List |
||
| DOG EGYPT FOODS / CONO |
LEO BURNETT CAIRO* | EGYPT | LIGHTHOUSE FILMS Cairo | EGYPT |
Gold
|
||
| FLOWER EGYPT FOODS / CONO |
LEO BURNETT CAIRO* | EGYPT | LIGHTHOUSE FILMS Cairo | EGYPT |
Gold
|
||
| LION EGYPT FOODS / CONO |
LEO BURNETT CAIRO* | EGYPT | LIGHTHOUSE FILMS Cairo | EGYPT |
Gold
|
||
| LIVING ROOM EGYPT FOODS / KALBAZ CRISPS |
ELEPHANT Cairo* | EGYPT | ELEVEN Cairo | EGYPT |
Grand Prix
|
||
| PING PONG EGYPT FOODS / KALBAZ CRISPS |
ELEPHANT Cairo* | EGYPT | ELEVEN Cairo | EGYPT |
Grand Prix
|
||
|
* denotes Entrant Company
A02 Drinks
|
|||||||
| CRYING AL AHRAM BEVERAGES / BIRELL |
LEO BURNETT CAIRO* | EGYPT | LIGHTHOUSE FILMS Cairo | EGYPT | Short List |
||
| READ THE COUNTRY'S FORTUNE CAFÉ SUPER BRASIL / COFFEE |
LEO BURNETT BEIRUT* | LEBANON | INTAJ THE PRODUCTION HOUSE Beirut | LEBANON |
Bronze
|
||
| CAR PARK JUHAYNA / FLAVORED MILK |
LEO BURNETT CAIRO* | EGYPT | LIGHTHOUSE FILMS Cairo | EGYPT | Short List |
||
| FRAGRANCE OF POWER NATIONAL TRADING & DEVELOPING / VITAENE C DRINK |
MEMAC OGILVY & MATHER Dubai* | UNITED ARAB EMIRATES | FILM PUDDING Dubai | UNITED ARAB EMIRATES |
Gold
|
||
| HARD TO OPEN NATIONAL TRADING & DEVELOPING / VITAENE C DRINK |
MEMAC OGILVY & MATHER Dubai* | UNITED ARAB EMIRATES | FILM PUDDING Dubai | UNITED ARAB EMIRATES |
Gold
|
||
| OCCASIONS NATIONAL TRADING & DEVELOPING / VITAENE C DRINK |
MEMAC OGILVY & MATHER Dubai* | UNITED ARAB EMIRATES | FILM PUDDING Dubai | UNITED ARAB EMIRATES |
Gold
|
||
| KUWAIT RISING RED BULL / ART OF MOTION |
LOWE MENA Dubai* | UNITED ARAB EMIRATES | LOWE MENA Dubai | UNITED ARAB EMIRATES |
Bronze
|
||
|
* denotes Entrant Company
A03 Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual
|
|||||||
| SURPRISE CLOROX COMPANY / CLOROX LIQUID BLEACH AND CLOROX FOR COLORS |
ADVANTAGE MARKETING & ADVERTISING Cairo* | EGYPT | ELEVEN Cairo | EGYPT | Short List |
||
| WORLD RECORD FDC / VAPE INSECT REPELLENT |
IMPACT BBDO Beirut* | LEBANON | SIGNATURE PRODUCTIONS Beirut | LEBANON | Short List |
||
| PITCH SLEEP COMFORT / MATTRESS |
REPUBLIQUE BEIRUT* | LEBANON | FLIM Beirut | LEBANON |
Bronze
|
||
| MASCOT SLEEP COMFORT / MATTRESS |
REPUBLIQUE BEIRUT* | LEBANON | FLIM Beirut | LEBANON |
Bronze
|
||
| JINGLE SLEEP COMFORT / MATTRESS |
REPUBLIQUE BEIRUT* | LEBANON | FLIM Beirut | LEBANON |
Bronze
|
||
|
* denotes Entrant Company
A08 Retail Stores, Restaurants & Fast Food Outlets
|
|||||||
| FAMILY FEUD McDONALDS / BIG MAC COMBO |
ELEPHANT Cairo* | EGYPT | THE HOUSE PRODUCTIONS Cairo | EGYPT |
Bronze
|
||
| SHOWER McDONALDS / BIG MAC COMBO |
ELEPHANT Cairo* | EGYPT | THE HOUSE PRODUCTIONS Cairo | EGYPT |
Bronze
|
||
|
* denotes Entrant Company
A11 Banking, Investment & Insurance
|
|||||||
| GO OUT THERE BANK AUDI / RETAIL BANKING |
LEO BURNETT BEIRUT* | LEBANON | WONDERFUL PRODUCTIONS Beirut | LEBANON |
Bronze
|
||
| WINDOW MUBADALA DEVELOPMENT COMPANY / GLOBAL INVESTMENTS |
ALL ABOUT BRANDS Abu Dhabi* | UNITED ARAB EMIRATES | BOOMTOWN PRODUCTIONS Dubai | UNITED ARAB EMIRATES | Short List |
||
|
* denotes Entrant Company
A12 Business Equipment & Services
|
|||||||
| GOOGLE TRANSLATES - JAPANESE BERLITZ LANGUAGE CENTER / LANGUAGE CLASSES |
MEMAC OGILVY & MATHER Dubai* | UNITED ARAB EMIRATES | SARA ABU ZAHRA Dubai | UNITED ARAB EMIRATES | Short List |
||
| GOOGLE TRANSLATES - INDONESIAN BERLITZ LANGUAGE CENTER / LANGUAGE CLASSES |
MEMAC OGILVY & MATHER Dubai* | UNITED ARAB EMIRATES | SARA ABU ZAHRA Dubai | UNITED ARAB EMIRATES | Short List |
||
| BABELFISH TRANSLATES - PORTUGUESE BERLITZ LANGUAGE CENTER / LANGUAGE CLASSES |
MEMAC OGILVY & MATHER Dubai* | UNITED ARAB EMIRATES | SARA ABU ZAHRA Dubai | UNITED ARAB EMIRATES | Short List |
||
| BABELFISH TRANSLATES - SPANISH BERLITZ LANGUAGE CENTER / LANGUAGE CLASSES |
MEMAC OGILVY & MATHER Dubai* | UNITED ARAB EMIRATES | SARA ABU ZAHRA Dubai | UNITED ARAB EMIRATES | Short List |
||
| MOVING THE BOX / MOVING SERVICES |
LEO BURNETT DUBAI* | UNITED ARAB EMIRATES | MUDDVILLE Dubai | UNITED ARAB EMIRATES | Short List |
||
|
* denotes Entrant Company
A13 Commercial Public Services
|
|||||||
| HOW'S WORK? ASIACELL FOR TELECOMMUNICATION / BUSINESS LINE |
LEO BURNETT JORDAN Amman* | JORDAN | THE TALKIES Beirut | LEBANON | Short List |
||
| FAST LANE mtc touch / HIGH SPEED INTERNET |
M&C SAATCHI Beirut* | LEBANON | INTAJ THE PRODUCTION HOUSE Beirut | LEBANON |
Gold
|
||
| SELEWA USB VODAFONE EGYPT / USB CONNECTION |
JWT CAIRO | EGYPT | ECU PRODUCTIONS Cairo | EGYPT |
Gold
|
||
| SELEWA COVERAGE VODAFONE EGYPT / VODAFONE COVERAGE |
JWT CAIRO | EGYPT | ECU PRODUCTIONS Cairo | EGYPT |
Gold
|
||
| SELEWA RADIO VODAFONE EGYPT / RADIO VODAFONE |
JWT CAIRO | EGYPT | ECU PRODUCTIONS Cairo | EGYPT |
Gold
|
||
| SELEWA EDFA3LY SHUKRAN VODAFONE EGYPT / VODAFONE CALL ME BACK |
JWT CAIRO | EGYPT | ECU PRODUCTIONS Cairo | EGYPT |
Gold
|
||
| SELEWA BUZZ VODAFONE EGYPT / VODAFONE BUZZ |
JWT CAIRO | EGYPT | ECU PRODUCTIONS Cairo | EGYPT |
Gold
|
||
| OMG...LOL WATANIYA TELECOM / YOUTH PLANS |
IMPACT & ECHO BBDO Safat* | KUWAIT | DX PRODUCTIONS Kuwait City / VIP FILMS Beirut | KUWAIT / LEBANON |
Silver
|
||
| ROUND PIZZAS IN SQUARE BOXES? WATANIYA TELECOM / INTERNET ON MOBILE PLANS |
IMPACT & ECHO BBDO Safat* | KUWAIT | DX PRODUCTIONS Kuwait City / VIP FILMS Beirut | KUWAIT / LEBANON |
Silver
|
||
| GREY HAIR AND CHOLESTEROL ARE FREE WATANIYA TELECOM / REWARDS PROGRAM |
IMPACT & ECHO BBDO Safat* | KUWAIT | DX PRODUCTIONS Kuwait City / VIP FILMS Beirut | KUWAIT / LEBANON |
Silver
|
||
| ALWAYS WORKING LIKE A SWISS WATCH WATANIYA TELECOM / VIP PLANS |
IMPACT & ECHO BBDO Safat* | KUWAIT | DX PRODUCTIONS Kuwait City / VIP FILMS Beirut | KUWAIT / LEBANON |
Silver
|
||
| MAN WHO RUSHES DOES NOTHING BUT SWEAT WATANIYA TELECOM / MOBILE INSTALLMENT PLANS |
IMPACT & ECHO BBDO Safat* | KUWAIT | DX PRODUCTIONS Kuwait City / VIP FILMS Beirut | KUWAIT / LEBANON |
Silver
|
||
| LAZY FISH GETS CAUGHT TWICE WATANIYA TELECOM / I MOVE TO SERVICE |
IMPACT & ECHO BBDO Safat* | KUWAIT | DX PRODUCTIONS Kuwait City / VIP FILMS Beirut | KUWAIT / LEBANON |
Silver
|
||
|
* denotes Entrant Company
A14 Corporate Image
|
|||||||
| HANDS MOBINIL / TELECOM |
LEO BURNETT CAIRO* | EGYPT | LIGHTHOUSE FILMS Cairo | EGYPT | Short List |
||
| CHIMNEY mtc touch / CHRISTMAS GREETINGS |
M&C SAATCHI Beirut* | LEBANON | INTAJ THE PRODUCTION HOUSE Beirut | LEBANON |
Silver
|
||
|
* denotes Entrant Company
A15 Public Health & Safety, Public Awareness, Fundraising and Appeals
|
|||||||
| WOMEN AND WORK ATFD / TUNISIAN WOMEN'S RIGHTS ASOCIATION |
MEMAC OGILVY LABEL TUNISIA Tunis* | TUNISIA | NOT'PROD Tunis | TUNISIA |
Silver
|
||
| DOMESTIC VIOLENCE ATFD / TUNISIAN WOMEN'S RIGHTS ASOCIATION |
MEMAC OGILVY LABEL TUNISIA Tunis* | TUNISIA | NOT'PROD Tunis | TUNISIA |
Silver
|
||
| LABELS CNCT / FRENCH COMMITTEE FOR TOBACCO CONTROL |
EURO RSCG 360 Suresnes | FRANCE | BIG KAHUNA FILMS Dubai * | UNITED ARAB EMIRATES |
Bronze
|
||
| BREAK THE SILENCE - REPETITION HIMAYA / CHILD SEXUAL ABUSE AWARENESS |
LEO BURNETT BEIRUT* | LEBANON | INTAJ THE PRODUCTION HOUSE Beirut | LEBANON |
Gold
|
||
| EGYPT IS YOUR HOME INTERNATIONAL FOUNDATION FOR ELECTORAL SYSTEMS / ASSEMBLY ELECTIONS DRIVE |
FP7/EGY Giza* | EGYPT | THE HOUSE PRODUCTIONS Cairo | EGYPT | Short List |
||
| CAN’T STOP MIDWAY INTERNATIONAL FOUNDATION FOR ELECTORAL SYSTEMS / SHURA ELECTIONS DRIVE |
FP7/EGY Giza* | EGYPT | THE HOUSE PRODUCTIONS Cairo | EGYPT | Short List |
||
| PEDESTRIAN BRIDGE LBCI / 'CHEYEF HALAK' CSR INITIATIVE |
IMPACT BBDO Beirut* | LEBANON | THE FANTASTIC FILM FACTORY Beirut | LEBANON |
Gold
|
||
| MOTORCYCLE LBCI / 'CHEYEF HALAK' - CSR INITIAITVE |
IMPACT BBDO Beirut* | LEBANON | WONDERFUL PRODUCTIONS Beirut | LEBANON |
Gold
|
||
| TAXI LBCI / 'CHEYEF HALAK' - CSR INITIATIVE |
IMPACT BBDO Beirut* | LEBANON | THE FANTASTIC FILM FACTORY Beirut | LEBANON |
Gold
|
||
| PARKING LBCI / 'CHEYEF HALAK' - CSR INITIATIVE |
IMPACT BBDO Beirut* | LEBANON | THE FANTASTIC FILM FACTORY Beirut | LEBANON |
Gold
|
||
|
* denotes Entrant Company
B01 Internet Film
|
|||||||
| PULP FICTION ARTF ASSOCIATION / FESTIVAL DE LA RENCONTRE ANNUELLE DES RÉALISATEURS TUNISIENS |
JWT TUNISIA Tunis* | TUNISIA | UNIK Tunis | TUNISIA | Short List |
||
| RETURN OF DICTATOR BEN ALI ENGAGEMENT CITOYEN / ENGAGEMENT CITOYEN |
MEMAC OGILVY LABEL TUNISIA Tunis* | TUNISIA | PROPAGANDA Tunis | TUNISIA |
Gold
|
||
| CLASSIFIED LAND ROVER / RANGE ROVER EVOQUE |
WUNDERMAN Dubai* / MEC Dubai | UNITED ARAB EMIRATES | BOOMTOWN PRODUCTIONS Dubai | UNITED ARAB EMIRATES |
Bronze
|
||
| SMARTY PANTS LBCI / 'CHEYEH HALAK' CSR INITIATIVE |
IMPACT BBDO Beirut* | LEBANON | THE FANTASTIC FILM FACTORY Beirut | LEBANON | Short List |
||
| DRIVING ON ONE WHEEL LBCI / 'CHEYEH HALAK' - CSR INITIATIVE |
IMPACT BBDO Beirut* | LEBANON | WONDERFUL PRODUCTIONS Beirut | LEBANON | Short List |
||
| ABOU WARDEH LBCI / 'CHEYEH HALAK' - CSR INITIATIVE |
IMPACT BBDO Beirut* | LEBANON | THE FANTASTIC FILM FACTORY Beirut | LEBANON | Short List |
||
| LIKE SOMETHING EVERYDAY THE COCA-COLA COMPANY / COCA-COLA |
ELEPHANT Cairo* | EGYPT | MELON CAIRO | EGYPT | Short List |
||
