COVID-19/Coronavirus

Dubai Lynx award-winning ideas should be celebrated, and we don’t think it’s an appropriate time for that right now. 

We’re grateful to all of your teams who have already spent a great deal of time on this year’s awards and the event. Their efforts won’t go wasted. 

Work from the 2020 festival will be judged at the 2021 festival. The Dubai Lynx Awards will be held on 10 March 2021 in Dubai. 

We look forward to celebrating and honouring the work – and bringing the community together and welcoming back the region’s top brands and the creative industries to celebrate the best of MENA’s creativity. 

If you have any further queries related to Awards please get in touch awards@dubailynx.com.

Creative Effectiveness

The Creative Effectiveness Lynx celebrates the measurable impact of creativity.

Entries will need to demonstrate hard results over the long term; that is how the work drove tangible business effects, was instrumental to cultural change or integral in the achievement of brand purpose.

A number of criteria will be considered during judging and weighted as follows: 25% idea; 25% strategy; 50% impact and results.

The same piece of work can be entered up to three times in Creative Effectiveness.

To be eligible your work must have won or been shortlisted at Dubai Lynx in 2017, 2018 or 2019.