Past Winners

2010 Winners & Shortlists

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Title Client Product/Service Advertising Agency Country Production Company Country Award
A01 TV - Best Use of Animation/Computer Graphics/Special Effects
MY CITY. MY METRO
DUBAI METRO / DUBAI METRO
SAATCHI & SAATCHI DUBAI* UNITED ARAB EMIRATES SHILO New York USA
Bronze
UNESCO SHEIKH HAMDAN PRIZE
HAMDAN BIN RASHID AL-MAKTOUM AWARD / UNESCO-HAMDAN PRIZE AWARENESS
REAL IMAGE PRODUCTIONS Dubai* UNITED ARAB EMIRATES REAL IMAGE PRODUCTIONS Dubai UNITED ARAB EMIRATES
PHOTOS
PEUGEOT / PEUGEOT CORPORATE
MCCANN ERICKSON SENEGAL Dakar SENEGAL WHATWEWANT South Africa* SOUTH AFRICA
I AM YES
ACDELCO / CAR PARTS AND SERVICING
MEMAC OGILVY & MATHER Dubai* UNITED ARAB EMIRATES TH1NG London / BKP Dubai UNITED KINGDOM / UNITED ARAB EMIRATES
A02 TV - Best Use of Art Direction
BREAD WORLD
ALMARAI / BLUE JAR CREAM CHEESE
TBWA\RAAD SAUDI ARABIA Jeddah* SAUDI ARABIA ROKKIT London UNITED KINGDOM
STREET
MOBINIL TELECOMMUNICATIONS / TELECOMMUNICATIONS
LEO BURNETT CAIRO* EGYPT HAMA FILM PRODUCTIONS Giza EGYPT
WEDDING
MOBINIL TELECOMMUNICATIONS / TELECOMMUNICATIONS
LEO BURNETT CAIRO* EGYPT HAMA FILM PRODUCTIONS Giza EGYPT
LIVING ROOM
MOBINIL TELECOMMUNICATIONS / TELECOMMUNICATIONS
LEO BURNETT CAIRO* EGYPT HAMA FILM PRODUCTIONS Giza EGYPT
THINK
QATAR FOUNDATION / QATAR FOUNDATION
TBWA\RAAD Doha* QATAR LES PRODUCERS Levallois-Perret FRANCE
Short List
FARMER
VODAFONE / TELECOMMUNICATIONS
JWT CAIRO* EGYPT BLUE Cairo EGYPT
Bronze
EMPLOYEE
VODAFONE / TELECOMMUNICATIONS
JWT CAIRO* EGYPT BLUE Cairo EGYPT
Bronze
STUDENT
VODAFONE / TELECOMMUNICATIONS
JWT CAIRO* EGYPT BLUE Cairo EGYPT
Bronze
TAILOR
VODAFONE / TELECOMMUNICATIONS
JWT CAIRO* EGYPT BLUE Cairo EGYPT
Bronze
A03 TV - Best Use of Cinematography
MOSQUE
ABU DHABI TOURISM AUTHORITY / EXECUTIVE AFFAIRS AUTHORITY ABU DHABI
TBWA\RAAD Abu Dhabi* UNITED ARAB EMIRATES BOOMTOWN PRODUCTIONS Dubai UNITED ARAB EMIRATES
Bronze
FORT
ABU DHABI TOURISM AUTHORITY / EXECUTIVE AFFAIRS AUTHORITY ABU DHABI
TBWA\RAAD Abu Dhabi* UNITED ARAB EMIRATES BOOMTOWN PRODUCTIONS Dubai UNITED ARAB EMIRATES
Bronze
YAS
ABU DHABI TOURISM AUTHORITY / EXECUTIVE AFFAIRS AUTHORITY ABU DHABI
TBWA\RAAD Abu Dhabi* UNITED ARAB EMIRATES BOOMTOWN PRODUCTIONS Dubai UNITED ARAB EMIRATES
Bronze
TODAY IS GOLD
WORLD GOLD COUNCIL / L'OR ACCESSORIES
LEO BURNETT DUBAI* UNITED ARAB EMIRATES FILMWORKS Dubai UNITED ARAB EMIRATES
Silver
THE CHASE
ALMARAI / ALMARAI GOLD JAR CHEESE
TBWA\RAAD SAUDI ARABIA Jeddah* SAUDI ARABIA THE TALKIES Beirut LEBANON
THINK
QATAR FOUNDATION / QATAR FOUNDATION
TBWA\RAAD Doha* QATAR LES PRODUCERS Levallois-Perret FRANCE
CHECK CHECK
PROCTER & GAMBLE / ALWAYS
LEO BURNETT BEIRUT* LEBANON GOLDEN PLANES Cape Town SOUTH AFRICA
Bronze
A04 TV - Best Use of Film Direction
ROCKY
MELODY ENTERTAINMENT / MELODY AFLAM TV CHANNEL
LEO BURNETT CAIRO* EGYPT LIGHTHOUSE FILM Cairo EGYPT
Grand Prix
TITANIC
MELODY ENTERTAINMENT / MELODY AFLAM TV CHANNEL
LEO BURNETT CAIRO* EGYPT LIGHTHOUSE FILM Cairo EGYPT
Grand Prix
DANCES WITH WOLVES
MELODY ENTERTAINMENT / MELODY AFLAM TV CHANNEL
LEO BURNETT CAIRO* EGYPT LIGHTHOUSE FILM Cairo EGYPT
Grand Prix
BRAVEHEART
MELODY ENTERTAINMENT / MELODY AFLAM TV CHANNEL
LEO BURNETT CAIRO* EGYPT LIGHTHOUSE FILM Cairo EGYPT
Grand Prix
SEVEN
MELODY ENTERTAINMENT / MELODY AFLAM TV CHANNEL
LEO BURNETT CAIRO* EGYPT LIGHTHOUSE FILM Cairo EGYPT
Grand Prix
OPENING
DOMINO'S / PIZZA
TBWA\RAAD Dubai* UNITED ARAB EMIRATES ECU PRODUCTIONS Cairo EGYPT
INNOVATION
DOMINO'S / PIZZA
TBWA\RAAD Dubai* UNITED ARAB EMIRATES ECU PRODUCTIONS Cairo EGYPT
KILLER OFFER
DOMINO'S / PIZZA
TBWA\RAAD Dubai* UNITED ARAB EMIRATES ECU PRODUCTIONS Cairo EGYPT
THINK
QATAR FOUNDATION / QATAR FOUNDATION
TBWA\RAAD Doha* QATAR LES PRODUCERS Levallois-Perret FRANCE
A05 TV - Best Use of Music & Sound Design
LEAVE ME ALONE, I'M FASTING
MOBINIL TELECOMMUNICATIONS / TELECOMMUNICATIONS
LEO BURNETT CAIRO* EGYPT LIGHTHOUSE FILM Cairo EGYPT
WAKE ME UP AT IFTAR
MOBINIL TELECOMMUNICATIONS / TELECOMMUNICATIONS
LEO BURNETT CAIRO* EGYPT LIGHTHOUSE FILM Cairo EGYPT
Short List
DON'T MAKE ME BREAK MY FAST
MOBINIL TELECOMMUNICATIONS / TELECOMMUNICATIONS
LEO BURNETT CAIRO* EGYPT LIGHTHOUSE FILM Cairo EGYPT
THINK
QATAR FOUNDATION / QATAR FOUNDATION
TBWA\RAAD Doha* QATAR LES PRODUCERS Levallois-Perret FRANCE
CHECK CHECK
PROCTER & GAMBLE / ALWAYS
LEO BURNETT BEIRUT* LEBANON GOLDEN PLANES Cape Town SOUTH AFRICA
Silver
MELODY OF RETURN
AL QUDS TV / TV CHANNEL
P&A ADVERTISING AND MARKETING Kuwait City* KUWAIT GREY PARTRIDGE FILMS Mumbai INDIA
B01 Print - Best Use of Art Direction
REALLY HIGH DEMAND
AQSA PROPERTIES / PROPERTY SERVICES
ENG BRAND Dubai* UNITED ARAB EMIRATES
TRUMPET
DU / JAZZ FESTIVAL SPONSORSHIP
LEO BURNETT DUBAI* UNITED ARAB EMIRATES
SAX
DU / JAZZ FESTIVAL SPONSORSHIP
LEO BURNETT DUBAI* UNITED ARAB EMIRATES
PIANO
DU / JAZZ FESTIVAL SPONSORSHIP
LEO BURNETT DUBAI* UNITED ARAB EMIRATES
BASS
DU / JAZZ FESTIVAL SPONSORSHIP
LEO BURNETT DUBAI* UNITED ARAB EMIRATES
NO MATTER WHAT
ABU DHABI COMMERCIAL BANK / BANK
FALLON MINNEAPOLIS* USA
WATCH
ABU DHABI COMMERCIAL BANK / BANKING REWARDS
FALLON MINNEAPOLIS* USA
CHAIR
ABU DHABI COMMERCIAL BANK / BANKING REWARDS
FALLON MINNEAPOLIS* USA
EIFFEL TOWER
ABU DHABI COMMERCIAL BANK / BANKING REWARDS
FALLON MINNEAPOLIS* USA
CARROTS
ALMARAI / CREAM CHEESE
TBWA\RAAD SAUDI ARABIA Jeddah* SAUDI ARABIA
BROCCOLI
ALMARAI / CREAM CHEESE
TBWA\RAAD SAUDI ARABIA Jeddah* SAUDI ARABIA
STONES
SAKS FIFTH AVENUE / SAKS FIFTH AVENUE
EURO RSCG DUBAI* UNITED ARAB EMIRATES
CHAKRAS
SAKS FIFTH AVENUE / SAKS FIFTH AVENUE
EURO RSCG DUBAI* UNITED ARAB EMIRATES
EARTH
SAB MEDIA / THE TIMES NEWSPAPER MIDDLE EAST
JWT DUBAI* UNITED ARAB EMIRATES
KNEES
SAB MEDIA / THE TIMES NEWSPAPER MIDDLE EAST
JWT DUBAI* UNITED ARAB EMIRATES
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