A digital commerce expert and General Manager at Publicis Groupe, Sebastian Klett has spent over a decade shaping innovative and seamless brand experiences across Europe and the APAC region. Passionate about the intersection of technology and customer experience, he has worked with brands like 7-Eleven, Nikon, and Krispy Kreme, delivering digital solutions that enhance engagement and drive business success.

With a deep understanding of digital ecosystems, he lead strategy and execution, ensuring brands leverage cutting-edge technology to create experiences that seamlessly meet the needs of end users. From frictionless omni-channel journeys to highly personalized commerce interactions, their expertise has been instrumental in crafting solutions that strengthen brand loyalty and drive measurable growth.

Constantly pushing beyond traditional commerce, the focus remains on blending technology, creativity, and human connection. Whether through immersive digital activations, AI-driven personalization, or reimagined retail interactions, the goal is to challenge the status quo and build solutions that are not just transactional, but truly transformative.