My name is Yvonne Bertolino-Goos, married to an Italian man. We live in Katwijk, a little town at sea in the Netherlands. I’ve been working for many years for the biggest health insurance company Zilveren Kruis. Before that I worked for the Dutch Army and for KPN, the biggest telecom agency in Holland. Always in marketing with the focus on campaigns and media strategy & plans.

The media landscape is changing rapidly and remains interesting how to reach ánd achieve audiences. For the best results you have to make an effort. I like to work hard and get great results like awareness, inspired audiences and behavioral change. Always in collaboration with a great team of colleagues and experts: together it gets better.

My drive is making impact on relevant social themes. So what I do makes a difference. Like the successful campaign to reduce skin cancer in the Netherlands, with innovative sunscreen pillars with free mineral sunscreen and tubes for terraces. Also noticed abroad with a great article in The Guardian. It inspires me to keep going.

And when I don’t work, I like to be with family and friends, to read and to paint.