MENA Stage, 15:20 - 15:40
Hosted by: Interbrand
Digital leading company stc completely evolved its brand to fuel growth beyond its traditional telco industry through the creation of an integrated ecosystem of products and services - covering consumer’s needs around communication, finance and entertainment.
Hear from Nancy Villanueva, CEO Iberia & Middle East at Interbrand, and Mohammed Abaalkheil, Vice President Corporate Relations at stc and gain practical tools to help you navigate business transformation by putting the brand at the core. Discover how can you set a clear ambition and growth roadmap to future-proof your brand.
Nancy Villanueva, CEO Iberia & Middle East, Interbrand
Mohammed Abaalkheil, Vice President Corporate Relations, stc