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Moadh Bukhash

Moadh Bukhash

Moadh Bukhash

Chief Marketing Officer

Emirates NBD

Speaking at

Tuesday 05 March, 09:30 - 10:10

Brands in the Hot Seat - Kraft Heinz, ESL and Emirates NBD

Biography

Moadh Bukhash is the Chief Marketing Officer of Emirates NBD. In his role, he is responsible for the development

and implementation of the Group’s corporate brand and marketing strategy and end-to-end counsel and advisory

to the Emirates NBD Group.

Leading a team of more than 40 employees, and through the implementation of global best practices, Moadh is

responsible for leading and executing integrated brand communication plans, with a focus on digital and social

media integration and strategy, innovative product marketing, marketing proposition development and propagation, and experiential marketing, among other roles.

A seasoned communications and brand strategy professional with over 17 years of experience, Moadh brings a myriad of progressive strategic insights to his role, drawing from his experience of working across real estate, special economic zones, and public and semi-government sectors.