10th Annual Dubai Lynx Awards Winners Announced

9 March 2016 - The Dubai Lynx International Festival of Creativity has tonight culminated in a dazzling ceremony and dinner where over 1,800 guests gathered to celebrate winners of the 10th annual awards.

Terry Savage, Chairman, Ascential Events (Europe) Limited, said that work this year had again raised the bar. “There is an ever-increasing demonstration of globally-recognisable excellence at Dubai Lynx. But what’s also apparent is the surge of a distinctly, proudly regional tone. We celebrate what sets MENA apart as well as what allows it to compete on the world stage.”

The 2016 winners are:

CATEGORY AWARDS

Branded Content & Entertainment
No Grand Prix awarded
Other awards: 5 gold, 7 silver, 5 bronze

Creative Effectiveness
Grand Prix: J. Walter Thompson Cairo, Egypt, “Fakka”, Vodafone Egypt
Other awards: 2 Creative Effectiveness Lynx

Design
Grand Prix: Cheil MENA, Dubai, UAE, “Samsung Kalimalock”, Samsung Gulf Electronics
Other awards: 2 gold, 5 silver, 4 bronze

Direct
Grand Prix: J. Walter Thompson Beirut, Lebanon, “The Good Note”, Bou Khalil Supermarché
Other awards: 4 gold, 5 silver, 4 bronze

Film
No Grand Prix awarded
Other awards: 2 gold, 2 silver, 7 bronze

Film Craft 
Grand Prix: Du Dubai/Leo Burnett Dubai, UAE, “Verisimilitude at Noon/The Russian Odyssey/Tears of Winter”, Du
Other awards: 4 gold, 8 silver, 7 bronze

Grand Prix for Good
Grand Prix: J. Walter Thompson Dubai, UAE, “I Can Teach You Too”, Dubai Cares

Integrated
Grand Prix: J. Walter Thompson Beirut, Lebanon, “The Good Note”, Bou Khalil Supermarché
Other awards: 1 gold, 2 silver, 2 bronze

Interactive 
Grand Prix: MEMAC Ogilvy Dubai & FP7/DXB Dubai, UAE, “Dark Iftar”, Coca Cola Middle East
Other awards: 3 gold, 4 silver, 5 bronze

Media 
Grand Prix: BBDO Pakistan Lahore, Pakistan, “The World’s First Billbed”, Moltyfoam.
Other awards: 9 gold, 14 silver, 20 bronze

Mobile
Grand Prix: 3SG – BBDO Ariana, Tunisia, “Backup Memory”, Samsung
Other awards: 2 silver, 4 bronze

Outdoor
Grand Prix: MEMAC Ogilvy Dubai / Geometry Global Dubai / Ogilvy & Mather Singapore, UAE, “Handle on Hygiene”, Unilever
Other awards: 1 gold, 4 silver, 6 bronze

PR
Grand Prix: J. Walter Thompson Beirut, Lebanon, “The Good Note”, Bou Khalil Supermarché
Other awards: 5 gold, 6 silver, 5 bronze

Print
Grand Prix: MEMAC Ogilvy & Mather Doha / MEMA Ogilvy Dubai, Qatar, “Star Pattern / Arabesque / Geometric Motifs”, Qatar Islamic Bank
Other awards: 3 silver, 3 bronze

Print & Outdoor Craft
No Grand Prix awarded
Other awards: 1 gold, 3 silver, 3 bronze

Promo & Activation
Grand Prix: Leo Burnett Beirut, Lebanon, "Merry Balconies”, Procter & Gamble
Other awards: 4 gold, 5 silver, 7 bronze

Radio
No Grand Prix awarded
Other awards: 1 gold, 2 silver, 5 bronze

SPECIAL AWARDS

Network of the Year
1st place: J. Walter Thompson
2nd place: BBDO
3rd place: Ogilvy & Mather

Agency of the Year
1st place: Impact BBDO, Dubai
2nd place: Memac Ogilvy, Dubai
3rd place: J. Walter Thompson Dubai

Independent Agency of the Year
1st place – King Tut’s Playground, Cairo
2nd place – Spark* Publinet, Dubai
3rd place – Bold Agency, Riyadh

Media Agency of the Year
1st place – UM MENA, Dubai
2nd place – Starcom Mediavest Group, Dubai
3rd place – OMD, Dubai

Lynx Palm Award
1st place – Good People, Beirut
2nd place – Lighthouse Films, Cairo
3rd place – Déjà Vu, Dubai

Dubai Lynx Advertising Person of the Year
Sheikh Waleed Al-Ibrahim, Group Chairman, MBC

Advertiser of the Year
Emirates NBD

YOUNG LYNX COMPETITIONS

Young Lynx Integrated Competition
Tiago Cortez, Geometry Global; Naz Yunt, MEMAC Ogilvy and Lara Kerbaj, Unilever

Young Lynx Print Competition
Victor Haffling and Andreas Schwitter, DDB Dubai

Young Lynx Media Competition
Razan Jalloul and Layan El Hafi, FP7/DXB

Young Lynx Twitter Competition
Hisham Lahouasnia, David Sanchez, Ahmed El Gamal, Alia Abouchaar and Kelly Tomes, Impact BBDO

STUDENT AWARDS & SCHOOLS COMPETITION

Masar Student Creative Award for Print
Sandra Abou Jaoudeh, Académie Libanaise des Beaux Arts

du Integrated Student Award
Chelsea Abi Saab, Lebanese American University

FP7 School Print Competition
Ruqaiya Huzaifa Ali

University of the Year
Lebanese American University

Further information on the winners can be found online at www.dubailynx.com